Finding ideas with... a jackpot ! For a large bank we implemented an idea generation tool containing - 2000 ‘ideas’ - 2000 trends in general and more specific domains - 1000 important concepts of the bank strategy! All triggers (ideas, concepts and trends) are smart, accessible, and in a user-friendly jackpot format that contains (only) two wheels ! After choosing a set of interesting themes, the tool gives random or user-chosen combinations of ideas, combinations of trends or combinations of trends and ideas.   case: ideas & trends   The tool is useful for - idea generation – creative problem solving – opportunity finding - trendwatching and future thinking - refining existing ideas - new product / market combinations! Idea Management The tool is linked to an existing idea management program so that you can also combine the new ideas with the top 100 ideas of your employees. “Arthur Koestler claims creativity is merely bissociation (the collision of two apparently unrelated frames of reference)”